Content insights and analytics
This feature is available to users with a Confluence Standard, Premium or Enterprise subscription.
Content insights shows you how many people have viewed a page, live doc, or blog post. On each page, live doc, or blog post, you'll find the estimated read time and how many people in total have viewed it (all-time).
Analytics are also available from Details on the floating action bar at the bottom right of your screen. Under Stats, select Views.
View analytics from a page, live doc, or blog post
For more information, select the text in the byline that includes how many people have viewed the content (if you do not see this, you’ll need to upgrade your Confluence plan).
This opens an analytics summary and displays the Views tab, including a chart showing the number of views and unique viewers.
Select Mentions to see a summary of views from people mentioned on the page, live doc, or blog post.
Select Links to see the top outbound and inbound links. Outbound links show click counts for links included in the content. Inbound links show content items that link to the current content and the number of viewers who reached this content through those links. Select View all to go directly to the full analytics screen.
To access even more content analytics, select Get more insights.
View all content analytics
Content analytics will provide even more information about content views. This is only available to users with a Premium or Enterprise subscription.
Overview
The Overview tab includes information about total views, unique viewers and views by mentioned users.
Select the date range to filter your views by a specific time period. You can also decide how you want to group the data, whether to display it by total number of users or unique users.
When you hover over the chart, you’ll see a data summary for a specific date.
Viewers
Below the graph is a summary of all viewers.
Engagement: shows if a user was engaged with the content
Engaged: Viewed the content for 20 seconds or longer
Brief: Viewed the content for less than 20 seconds
Last version viewed: the latest version of the content that a user has viewed
Last viewed: The last time the user viewed the content
Views: The total number of times the user viewed the content
Mentions
The Mentions tab includes view data for anyone mentioned on the content.
Viewed/Not viewed: This drop-down menu allows you to filter users who have viewed the content, not viewed the content, or all users
Last version viewed: the latest version of the content that a user has viewed
Last viewed: The last time the user viewed the content
Views: The total number of times the user viewed the content
Linked content
Linked content analytics includes outbound and inbound links. All data can be filtered by the past seven days, one month, three months, year-to-date, all-time, or a custom date range.
Outbound links
Outbound link data is available for clicks on public pages, live docs, and blogs after Jan. 31, 2025. Deleted and archived links aren’t included.
The Outbound tab includes the total number of clicks, the click-through rate, and data for each piece of content linked from the current page, live doc, or blog post.
Date added: Sort by the date the link was added to the content
CTR: the click-through rate, or number of total views that included a click on the link
Unique clicks: Total number of users who clicked at least once
Total clicks: Total of all clicks
Inbound links
Inbound link data is available for clicks on pages, live docs, and blogs after Jan. 31, 2025, except:
Restricted, deleted, or archived links
Links to spaces created after the edit space key feature, if the space key, title, or space was changed
The Inbound tab includes data from Confluence content that links to the current content, including total clicks and views from inbound links.
Date added: Sort by the date the link was added to the content
Unique clicks: Total number of users who clicked at least once
Total clicks: Total of all clicks
Was this helpful?